Proof report standard

Sponsor reporting built around clicks, fit, and retained attention.

StackDrafter does not sell open-rate theater. Every paid placement is structured so a B2B sponsor can see what was delivered, who clicked, which audience segments engaged, and what should happen next.

Delivery

Beehiiv send export

  • Sent
  • Delivered
  • Bounced
  • Unsubscribed

Confirms real reach without leaning on open-rate theater.

Click Proof

Tracked CTA route and Beehiiv click export

  • Total clicks
  • Unique clicks
  • CTR
  • Primary CTA clicks

Shows whether the placement created measurable action.

Reader Fit

Zero-party signup fields

  • Industry
  • Role
  • Company size
  • Buying intent

Proves whether attention came from the right operators and buyers.

Attribution

UTM and cohort records

  • Source key
  • Campaign key
  • Signup week
  • Retained readers

Connects sponsor demand to retained newsletter readers.

Reporting timeline

A sponsor can inspect the measurement path before buying.

Before sendSponsor link slug, UTM campaign, placement, and disallowed claims are locked.
Send dayDelivery and tracked-click events begin collecting proof.
Post-sendClick distribution, reader fit, and attributed signups are reviewed.
ReadoutSponsor receives a concise report with what worked, gaps, and next placement recommendation.

Readiness gate

Measurement rules that protect reader trust.

One sponsor link per placement.
Every paid link routes through a tracked slug before redirecting.
Every sponsor receives a post-campaign report built from delivery, click, fit, and attribution fields.
No sponsor copy runs without workflow surface, proof point, landing page, and disallowed-claims review.

Use this standard as the sales promise before any sponsor slot is booked.

Request sponsor fit check