{"name":"StackDrafter measurement schema","version":"2026-05-21","subscribeSources":[{"source":"homepage_hero","surface":"Homepage hero","purpose":"Primary public signup path."},{"source":"start_here","surface":"Start-here launch page","purpose":"Pre-launch reader onboarding and first-send signup path."},{"source":"readiness_checklist","surface":"AI workflow readiness checklist","purpose":"High-intent conversion asset for operators evaluating a workflow."},{"source":"reader_signals","surface":"Reader signal page","purpose":"Reader reply, field-friction, and future-issue signal capture."},{"source":"issue_[slug]","surface":"Issue pages","purpose":"Content-level subscriber capture by operating memo."}],"conversionEvents":["newsletter_email_focused","reader_fit_opened","newsletter_signup_submitted","newsletter_signup_succeeded","newsletter_signup_failed","newsletter_signup_provider_succeeded","newsletter_signup_provider_failed","reader_signal_clicked","sponsor_link_clicked"],"preferenceOptions":{"industry":["Manufacturing","Industrial service","Logistics","Energy","Construction","Other asset-heavy"],"role":["Operations leader","Transformation leader","Product leader","Founder","Investor","Other"],"companySize":["1-50","51-250","251-1,000","1,001-5,000","5,000+"],"buyingIntent":["Researching","Evaluating vendors","Running pilot","Own active budget","Building product"],"topics":["Maintenance","Dispatch","Warranty","Safety","Procurement","Field notes"]},"beehiivCustomFields":["Industry","Role","Company Size","Buying Intent","Topics","Signup Source","Signup Date","Signup Week","Source Key","Campaign Key","First Landing Path","Last Landing Path"],"beehiivExportFields":["Sent","Delivered","Bounced","Opens","Unique Opens","Clicks","Unique Clicks","Click-Through Rate","Unsubscribes","Spam Complaints","Forwards","Replies","Inactive 60 Days","Inactive 90 Days"],"subscriberQualityFields":["Industry","Role","Company Size","Buying Intent","Topics","Signup Source","Signup Week","Source Key","Campaign Key"],"postSendReviewQuestions":["Did the primary CTA produce high-intent action?","Did any source create commercially relevant subscribers?","Did replies reveal a repeated workflow surface?","Did delivery, complaints, unsubscribes, or bounces suggest inbox risk?","What should change before the next send?"],"sponsorSafeProofFields":["Delivered","Total Clicks","Unique Clicks","Primary CTA Clicks","Top Reader Industries","Top Reader Roles","Buying Intent Mix","Attributed Subscriber Count"],"cadence":{"weekly":"Review every Monday before publishing or scaling acquisition.","sendDay":"Capture Beehiiv delivery and click exports after every send.","monthly":"Review sponsor proof, cohort retention, and sunset segments monthly."}}